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Specialities

With extensive transformation experience in broadcast and media, we offer unique specialties in specific technology areas, setting us apart. Our proprietary delivery method, tailored for broadcast organisations, has demonstrated remarkable effectiveness, reflecting our deep industry expertise.

Test-driven delivery

Test-Driven Delivery (TDI) for transformation projects prioritises testing throughout the delivery process, rather than as a final step. This strategy simplifies incremental delivery and maintains the integrity of each increment, making it ideal for complex, large-scale end-to-end transformation projects. By identifying and resolving issues early, TDI adeptly manages changes during delivery, continuously mitigating risks. This approach makes the delivery process more predictable and also enhances overall efficiency, ensuring a smoother, more reliable project delivery.

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Metadata distribution

Metadata is the lifeblood of broadcasting organisations, serving crucial roles in rights management, content discovery, and playout, along with enabling a variation of audio and video formats. Dealing with massive volumes, we have worked on transformation projects involving solutions that acquire metadata from upstream systems, transforms it, and efficiently delivers it to downstream systems. The solutions are highly scalable and performant, adept at handling the extensive and dynamic nature of metadata in the broadcasting sector.

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Dynamic ad insertion

Our expertise in Dynamic Ad Insertion (DAI) is honed through numerous transformation projects with multiple broadcasters. We specialise in server-side ad insertion (SSAI) for both linear streaming and VOD, ensuring seamless technical alignment of ads with content. Our solid track record in integrating and validating DAI solutions for OTT platforms is complemented by strong relationships with leading industry partners, underscoring our position as specialists in this field.

VOD content supply

Our expertise in the VOD content supply chain is rooted in extensive experience in transforming content processing workflows for video on demand. We have a proven track record with industry-leading products like SDVI, working in complex, international environments featuring content with multiple language audio and subtitle tracks. Our team is adept in advanced troubleshooting of VOD content issues, ensuring seamless and efficient content delivery across diverse markets.

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Agile delivery

At Realitech, our agile methodology is the cornerstone of our work ethic. We apply practical agile methods and principles, prioritising an incremental approach to transformation delivery. This strategy allows us to tackle significant issues early on, ensuring effective resolution. Our focus is on continuously reducing overall risk, enhancing the predictability of our delivery. This agile framework not only streamlines our process but also guarantees a more dependable and efficient service to our clients.

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